Political Branding, Public Sphere/Space and the Corruption of Communications
by: B. S. Wijaya & Andi Faisal
Abstract—In the 2014 Indonesia’s presidential election, the frenetic of imaging communications and persuasion fulfilled the public space and sphere, involving not only the campaign teams of each candidate but also broad public participation. Using discursive approach with Habermasian’s public sphere as an analytical tool, this paper examines how political branding, the corruption of communications and the discourse of public sphere/space intersect producing what we call the communication fog. We identified some forms of communication corruption in political branding in the public Continue reading
by B. S. Wijaya
Abstract: This article examines the communication style of the former Governor of Jakarta and presidential candidate during the 2014 Indonesian election, Joko Widodo (known as Jokowi), both as a discourse and communication model that affects trustworthiness and meaningfulness of the audiences toward the conveyed messages.This communication model is called Komunikasi Berasa [‘sensed-communication’ or ‘experientially-meaningful communication’], which synergises the delivery and verification of a message through audiences’ experience towards the meaning of the Continue reading
Oleh: B. S. Wijaya*
Midnight culture atau budaya tengah-malam adalah aktivitas produktif dan konsumtif masyarakat di waktu tengah malam hari yang ditandai perilaku dan gaya hidup begadang atau berjaga tidak tidur hingga menjelang waktu pagi hari. Budaya ini direproduksi oleh media melalui program-program acara yang ‘menghidupkan’ waktu tengah-malam hingga menjelang pagi bahkan siaran 24 jam. Budaya ini juga diafirmasi dan dikomodifikasi oleh merek-merek dengan menawarkan nilai-nilai produk dan layanan yang mendukung kenyamanan konsumen dalam menghabiskan waktu tengah-malam hingga menjelang pagi tersebut. Continue reading
by: B. S. Wijaya*
The study of branded reality show is still very limited, especially in the perspective of discursive psychoanalysis. In fact, the phenomenon of reality show is currently growing in the television industry, so brands are inspired to create similar programs. This paper aims to analyze the desire and pleasure of success that are presented and disclosed by branded reality show ‘Diplomat Success Challenge’ on a national TV channel in Indonesia. Using discursive psychoanalysis approach in the Lacanian perspective, author found that participants in the ‘Diplomat Success Challenge’ saw competitors (other participants) as ‘other’ in imaginary phase which is the object of desire in having the pleasure of success, Continue reading
Menonton Indonesia di Remang Kabut Euforia Reformasi: Telaah Buku Budaya Populer di Indonesia, Mencairnya Identitas Pasca-Orde Baru
(Watching Indonesia in the Dim Mists of Reform Euphoria: a Book Review of ‘Popular Culture in Indonesia, Fluid Identities in Post-Authoritarian Politics’)
Oleh: B. S. Wijaya
Abstract: If in the New Order era, the political dynamics in the production and consumption of pop cultures was caught in the polarity between those for, and those against, the status quo centred at the official ideology of (that ‘recognized’ by) the governmental regime which was a combination of Javanism, secularism, militarism, paternalism, developmentalism and indigenism, then in the post-New Order or the Continue reading
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(The Development of Pay TV in Indonesia and the Implications of the Foreign Ownership: the Case of Astro TV)
Oleh: B. S. Wijaya
Abstract: The presence of Astro TV throughout 2006-2008 had contributed significantly to the development of Pay TV in Indonesia, which had previously only be ‘complementary’ of the television industry, or in other words less popular than TV Terrestrial. The ‘brave’ gait of Astro TV, for example by lending decoder that later proved to be able to pick up a lot of customer interest, holds the exclusive rights to broadcast Premier League and creatively produces their own innovative local programs that carries Indonesian values, making Astro TV not only different and successfully penetrates the market rapidly, but also makes Pay TV increasingly popular among the people of Indonesia. Concerns about the implications of foreign ownership which can erode the national values, was apparently not proven. Astro TV as Pay TV that is ‘away from Rating rezime’ of terrestrial TV, it can freely produce local programs that promote national values through Astro Awani. In contrast, the purely local Pay TVs were rarely producing in-house programs with local Indonesian values. Thus, foreign ownership on Astro TV actually didn’t have a negative impact in the context of nationalism, dismissed the logic of foreign ownership that only brings the ideology and foreign interests. Continue reading